When you have a small number of questions to ask a large number of people, Omnibus meets your needs. Designed to have a consumer/household focus, omnibus is ideal for tracking brand or advertising performance and provides the opportunity to build profiles on specific product or service usage.
Costs of data collection are shared by a number of clients each asking their own discrete series of questions. Whilst the costs of data collection are shared the results of each section remain confidential. Costs are calculated on a per question basis and include classification questions covering personal and household details. Additional charges are applicable if questionnaire design, analysis and report are required.
